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Nielsen

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Trump’s SOTU Draws 32 Million Viewers, Longest Address in Modern History
politics2 days ago

Trump’s SOTU Draws 32 Million Viewers, Longest Address in Modern History

More than 32.6 million people watched Trump’s State of the Union address—the longest in recent history at 107 minutes—making it the smallest audience for his second-term SOTU so far. Fox News led with 9.1 million viewers, followed by ABC (5.1M), NBC (3.6M), CBS (3.3M), MSNBC (2.4M), CNN (2.2M) and Fox’s broadcast network (2.1M). The LA Times notes polarized reactions as Trump emphasized positive economic data and immigration crackdown while the speech was extended to a record length.

Trump's State of the Union draws 32.6 million, a dip from earlier addresses
politics2 days ago

Trump's State of the Union draws 32.6 million, a dip from earlier addresses

Trump's Feb. 24 State of the Union drew about 32.6 million viewers, the lowest among his congressional/SOTU addresses and well below his 2017 peak of 47.7 million, though Biden's 2021 inauguration had 33.8 million and his 2024 SOTU 32.2 million. The speech ran 1 hour, 47 minutes, 40 seconds, with roughly 2.05 million viewers aged 18–34, 5.96 million aged 35–54, and 23.62 million aged 55+. Nielsen tracks both network broadcasts and streaming; figures may be updated as data evolves.

Trump's State of the Union Draws Roughly 28 Million Viewers, Early Nielsen Data Show
politics3 days ago

Trump's State of the Union Draws Roughly 28 Million Viewers, Early Nielsen Data Show

Donald Trump’s State of the Union address drew about 28 million viewers across eight major networks, per early Nielsen data. Fox News led in total viewers with 9.1 million, ABC News topped broadcasters with 5.1 million, followed by NBC (3.6M) and CBS (3.3M), with other outlets also in the mix; final figures will be released later. The article also notes 25–54 demo tallies and compares with last year’s roughly 32 million viewers.

KPop Demon Hunters Tops 2025 Streaming Crown
entertainment1 month ago

KPop Demon Hunters Tops 2025 Streaming Crown

KPop Demon Hunters was the most‑streamed movie of 2025 in the U.S., with 20.5 billion viewing minutes (about 207 million full watches) per Nielsen, and it led Nielsen’s Streaming Top 10 for 25 weeks after a mid‑2025 release with limited theatrical runs. Netflix data also cites 482 million views over six months for the title. The film is from Sony Pictures Animation, its song Golden topped the Billboard Hot 100 for eight weeks and earned an Oscar nod, and roughly 48% of its viewers were ages 2–11.

Heated Rivalry Hits 9 Million Viewers, but Nielsen Won’t Elevate It
tv1 month ago

Heated Rivalry Hits 9 Million Viewers, but Nielsen Won’t Elevate It

Since its late-November HBO Max premiere, Heated Rivalry averages about 9 million US viewers per episode, a figure HBO says will rise in the coming weeks and has earned a second-season order from HBO Max and Crave. However Nielsen’s streaming rankings do not place the show in the top 10, likely because it’s classified as an acquired series rather than an original, and its limited weekly release with a smaller initial library makes it harder to amass the total viewing time Nielsen uses for rankings.

Bluey Reigns 2025 Streaming, Surpassing Stranger Things in Viewing Minutes
entertainment1 month ago

Bluey Reigns 2025 Streaming, Surpassing Stranger Things in Viewing Minutes

Nielsen's 2025 year-end streaming tallies crown Bluey as the overall most-watched title with 45.2 billion minutes on Disney+. Stranger Things led original series in minutes but finished third overall behind Bluey and Grey's Anatomy (40.92B). Nielsen’s ARTEYs also honor Seth MacFarlane as a “Streaming Icon,” while new series like HBO Max’s The Pitt (11.4B) and The Residence (9.5B) top the list of newcomers; Gunsmoke is noted as the most-binged title with 22.5B minutes. Across platforms, viewers logged about 16.7 trillion minutes in 2025.

Paramount+ UFC Debut Draws Near-5 Million Live Viewers
tv1 month ago

Paramount+ UFC Debut Draws Near-5 Million Live Viewers

Paramount+’s UFC 324 debut drew an average of 4.96 million live viewers (about 7.18 million global households; peak 5.93 million concurrent streams), making it the platform’s largest exclusive live event to date. The card featured Justin Gaethje vs. Paddy Pimblett and Kayla Harrison vs. Amanda Nunes; Paramount also removed pay-per-view charges. Data from Nielsen and Adobe Analytics exclude co-viewing and delayed viewing. The deal grants Paramount access to marquee UFC events and Fight Nights in the U.S. and Latin America, with Australia showing prelims included with subscriptions.

Indiana's perfect season drives record TV audience for CFP title
sports1 month ago

Indiana's perfect season drives record TV audience for CFP title

Indiana finished 16-0 and beat Miami to win the CFP National Championship, drawing 30.1 million viewers on ESPN—the largest college football audience in over a decade and up 36% from last year under Nielsen’s Big Data + Panel; the article also notes Indiana’s postseason ratings highs and mentions the CFP’s TV-rights shift to ABC in a new six-year deal.

Netflix-WBD merger goes all-cash; Disney eyes Iger successor; Nielsen records streaming surge
business1 month ago

Netflix-WBD merger goes all-cash; Disney eyes Iger successor; Nielsen records streaming surge

Netflix and Warner Bros. Discovery amend their merger to an all-cash deal (Discovery Global and debt considerations shaping the terms), with a stockholder vote now expected by April 2026; Paramount remains in a competing bid. Disney reportedly plans to name a Bob Iger successor next month. Nielsen reports streaming accounted for a record share of total TV viewing (about 47.5%), driven by Christmas Day NFL streaming on Netflix and Prime Video, with additional notes on NBC’s PGA coverage, the Big 12 Football Championship moving to Friday nights, Sports Illustrated’s new FAST channel, and an ESPN/Nick Saban docuseries in production.

Fallout Season 2 Debut Reaches Nielsen Top 10 But Trails Season 1 Pace
tv1 month ago

Fallout Season 2 Debut Reaches Nielsen Top 10 But Trails Season 1 Pace

Fallout returned to Nielsen’s Top 10 with its Season 2 debut on Prime Video, tallying 794 million minutes viewed across nine episodes for the week of December 15–21 and ranking No. 7 on the streaming chart. The performance, while solid, did not match Season 1’s record-setting launch, in part because Season 2 is released weekly rather than all at once and Nielsen’s data does not separate seasons in its weekly tallies; about 429 million minutes came from the new Episode 1, with Season 1 totaling 2.9 billion minutes in its first five days. Prime Video did not release episode-by-episode data, and competition remained fierce from titles like Stranger Things. Deadline notes that the premiere is credible, even if it isn’t on par with Season 1.

Fallout S2 Debut Draws 794 Million Minutes as Prime Embraces Weekly Drops
television1 month ago

Fallout S2 Debut Draws 794 Million Minutes as Prime Embraces Weekly Drops

Nielsen’s Dec 15–21, 2025 streaming ratings show Fallout season 2 on Prime Video generating 794 million viewing minutes—the pages note the premiere dropped on Dec 16 as Prime continues its weekly release strategy; season 1 opened with 2.9 billion minutes in 2024, but comparisons aren’t apples-to-apples due to binge-versus-weekly releases. Stranger Things remained No. 1 with 2.38 billion minutes, while Landman (1.61B) and Emily in Paris (831M) also ranked high. Nielsen measures US TV viewing on sets and excludes mobile/computer viewing, and Fallout’s total would likely be higher if Prime released more episodes at once.

Golden Globes 2026 Ratings Slip Again as Social Buzz Surges
entertainment-news1 month ago

Golden Globes 2026 Ratings Slip Again as Social Buzz Surges

The 2026 Golden Globes averaged 8.66 million viewers on CBS, down about 7% from 2025’s 9.27 million, marking the second straight year of decline; Nielsen’s reach was about 18 million. Despite the drop, the show generated substantial online buzz with 42 million social interactions and 14 million views for Nikki Glaser’s opening monologue in the first 36 hours, though it faced competition from NBC’s wildcard NFL playoff game that drew roughly 29 million cross‑platform viewers.