
Taylor Swift's Voter Registration Call Sparks Massive Surge in Traffic
Taylor Swift's Instagram post encouraging her 272 million followers to register to vote using Vote.org on National Voter Registration Day resulted in a spike in voter registration. Vote.org reported 157,041 eligible voters visiting the site and 35,252 new registrations. The organization also saw a 72% increase in 18-year-olds registering compared to 2019 and a 115% increase compared to 2022. This is not the first time Swift has used her platform to promote voter registration, as she previously did so in 2018.


