"Holiday E-commerce Spending Soars to Record $222 Billion, Shattering Previous Records"
Adobe's data revealed that online holiday sales in the U.S. hit a record $222.1 billion in 2023, marking a 4.9% increase from the previous year. A significant portion of this spending was facilitated by buy now, pay later (BNPL) options, which saw a 14% increase in usage. Mobile shopping also surpassed desktop, accounting for over half of the sales, with a notable peak on Christmas Day. Retailers' strategies of discounting and flexible payment methods proved successful, especially during high-traffic periods like Cyber Monday and Black Friday.