McDonald's has confirmed that Snack Wraps will be making a comeback as part of their long-term plans for the McCrispy line, featuring a McCrispy chicken tender as the base. However, there is no specific release date for the new McCrispy Snack Wrap, and there will be some differences compared to the original Snack Wrap. In the meantime, Burger King's Royal Crispy Wrap offers a similar option.
McDonald's has confirmed that Snack Wraps will be making a comeback as part of their long-term plans for the McCrispy line, featuring a McCrispy chicken tender as the base. However, there is no specific release date for the new McCrispy Snack Wrap, and there will be some differences compared to the original Snack Wrap. In the meantime, Burger King's Royal Crispy Wrap offers a similar option.
McDonald's has confirmed that Snack Wraps will be making a comeback as part of their long-term plans for the McCrispy line, featuring a McCrispy chicken tender as the base. However, there is no specific release date for the McCrispy Snack Wrap, and there will be some differences compared to the original Snack Wrap. In the meantime, Burger King's Royal Crispy Wrap offers a similar option.
McDonald's is bringing back the popular snack wrap, a fried or grilled chicken cutlet with lettuce, cheese, and dressing wrapped in a tortilla, after discontinuing it in the US in 2017. The snack wrap will be reintroduced under the name "McCrispy" and will be available in nearly all markets by 2025, along with tenders. The move comes as wraps are gaining popularity on menus, and McDonald's aims to offer a variety of chicken items alongside their beef options.
McDonald's announced that its rebranded Crispy Chicken Sandwiches, now known as the McCrispy, have become a $1 billion global brand. The company reported a 14% increase in consolidated revenues and an 8.1% rise in comparable sales in the U.S. over the third quarter of this year. McDonald's attributes the success of the McCrispy sandwich to its southern-style fried chicken, crispy texture, and popularity among customers. The sandwich is available in regular, spicy, and deluxe versions. McDonald's also highlighted its strong digital engagement and loyalty programs as contributing factors to its growth.