"Dunkin's Super Bowl Ad Featuring Ben Affleck, Matt Damon, and Tom Brady Breaks Records and Sparks Merchandise Craze"
Dunkin's Super Bowl commercial featuring Ben Affleck, 'The DunKings', has led to record-breaking sales and engagement, with sold-out merch, new menu items, and a hit song on Spotify. The comprehensive marketing strategy behind the campaign has resulted in a surge of interest and connections to the Dunkin' brand, culminating in a record-breaking Valentine's Day for the company. This success follows a series of collaborations with Ben Affleck, starting from last year's Super Bowl commercial, showcasing the long-term impact of strategic brand partnerships.