"Republican Party's Financial Crisis: How Texts, Emails, and Small Donors Are Adding to the Panic"
After Donald Trump's loss in the 2020 election, his small-dollar fundraising operation has seen a significant decline, with warnings from consultants about oversaturation and donors feeling exhausted. The Republican National Committee also faced budget problems due to decreased small-dollar donations, and the National Republican Senatorial Committee was disappointed by the low returns on their investment in the strategy. Trump's team is now re-energizing his base ahead of his trial in New York, but faces increased competition and changing donor behavior in the small-dollar fundraising space.