
"Rising Streaming Costs Strain American Wallets: Can Media Keep Up?"
A new report from Deloitte reveals that the average American household now spends $61 a month on streaming services, with half of respondents willing to cancel a subscription if prices increase by $5. Consumers are increasingly frustrated with the rising costs, password crackdowns, and ad injections, as well as the lack of improvement in streaming service algorithms. This has led many to question whether streaming is still a good deal compared to traditional cable packages, with 75% of Gen Z and millennials expressing a desire for a way to combine multiple streaming services for easier content access.
