DTE's Paperless Billing Battle: Apologies and Reversals
DTE Energy, a major electricity provider in southeast Michigan, has announced that it will no longer automatically enroll customers in its paperless billing program. The company had previously implemented a pilot program in 2019 where customers would be automatically enrolled in eBill after opening an email from the utility, regardless of their preference for paper bills. The decision to reverse this policy comes after mixed customer reactions and a request from the Michigan Attorney General for an investigation. DTE will also reimburse customers who incurred late fees due to the switch from paper to digital billing. The eBill program aims to reduce paper usage and billing costs.