All articles tagged with #brand consolidation
Kraft Heinz is splitting into two companies to better focus on its core brands and address declining revenues and changing consumer preferences, undoing a 10-year merger that was heavily influenced by cost-cutting measures and investor pressure.
Chrysler, once a major player in the US auto industry, is now struggling with only one model, the Pacifica minivan, which is seeing declining sales. The brand's future is uncertain as its parent company, Stellantis, faces broader challenges, including the recent departure of its CEO. Experts suggest that Chrysler may be discontinued to focus resources on more profitable brands like Jeep, Dodge, and Ram.
Chrysler, once a major player in the US auto industry, now faces an uncertain future as it only produces the Pacifica minivan, which is struggling in sales. Parent company Stellantis is considering brand consolidation due to financial pressures and the departure of CEO Carlos Tavares. While Stellantis plans to introduce electric versions of Chrysler models, experts question the brand's viability, suggesting it may be absorbed into other Stellantis brands like Jeep or Dodge.