All articles tagged with #audemars piguet
Audemars Piguet has created the RD#5, an impressive and innovative version of the iconic Royal Oak, celebrating its 150th anniversary. This watch features a 39mm case with a flyback chronograph and flying tourbillon, packed into a remarkably thin 8.1mm design thanks to patented innovations in its Calibre 8001 movement, combining complex mechanics with a stylish titanium and palladium-based case.
Audemars Piguet has unveiled the Royal Oak RD#5, a highly innovative and limited-edition watch that combines a jumbo case, flyback chronograph, and flying tourbillon in a remarkably thin 8.1mm titanium case, representing the pinnacle of watchmaking craftsmanship for the brand's 150th anniversary.
Audemars Piguet has introduced the [RE]MASTER02, a retro-futuristic watch inspired by a rare 1960 model. The 41mm watch features an asymmetrical design, a proprietary Sand Gold case, and a unique dial composed of twelve brass triangles. Limited to 250 pieces and priced at $47,200, the [RE]MASTER02 showcases AP's craftsmanship and aims to diversify its lineup beyond the iconic Royal Oak.
Audemars Piguet has launched the [RE]Master02, a limited edition of 250 pieces, inspired by a rare 1959 reference. The watch features a 41mm sand gold case, a segmented "Bleu Nuit, Nuage 50" dial, and the automatic Caliber 7129 movement. Priced at $47,200, this release marks a bold return to the [RE]Master collection after a four-year hiatus.
François-Henry Bennahmias, the outgoing CEO of Audemars Piguet, reflects on his 29-year journey with the brand, discussing key moments that shaped its success. From starting as a salesperson in France to becoming the global CEO, Bennahmias played a pivotal role in transforming Audemars Piguet into a billion-dollar brand known for its fine haute horlogerie and appeal to a wider audience. He highlights significant milestones such as the introduction of limited edition watches, collaborations with celebrities like Arnold Schwarzenegger and Jay-Z, and the launch of game-changing timepieces like the Royal Oak Perpetual Calendar in ceramic. Despite being a maverick and risk-taker, Bennahmias is praised for his authenticity, pushing boundaries, and creating a sense of family within the company. The watch community may not always understand him, but his impact on the industry is undeniable.
Audemars Piguet has partnered with fashion designer Matthew Williams and his streetwear label 1017 Alyx 9SM to release five new timepieces, including two self-winding Royal Oaks and two Royal Oak Offshores. The collaboration showcases Williams' utilitarian streetwear aesthetic, with clean and minimal dials and unique design elements. One of the timepieces will be auctioned to benefit NGOs Kids in Motion and Right to Play. The partnership highlights AP's commitment to engaging with the streetwear culture and maintaining a foothold in the pop-culture hemisphere.
Audemars Piguet celebrates the 30th anniversary of the Royal Oak Offshore with the release of five new 37mm watches. The collection includes a ceramic "Music Edition" with a multi-color "equalizer" pattern dial, as well as self-winding chronographs in pink gold, steel with a salmon dial and diamond bezel, yellow gold with tsavorites and sapphires, and pink gold with a rainbow of gemstones. These releases showcase AP's expertise in gem-setting and cater to a wider audience, although prices are available upon request.
Swiss-Italian national Ilaria Resta will become the new CEO of Audemars Piguet beginning January 1, 2024, succeeding long-time CEO François-Henry Bennahmias. Resta's background lies primarily in the cosmetic industry, where she has led major divisions and built up global brands. Bennahmias will continue as CEO until Resta's official appointment begins next year.
The CEO of Audemars Piguet, Francois-Henry Bennahmias, believes that the luxury watch market is well-positioned to avoid a crash as a new generation of young collectors drive demand. The luxury watch market is benefitting from a vast and structural shift to younger buyers, and the demand for watches is outpacing the supply of new inventory. The big challenge for watchmakers is the secondary market, where pre-owned watches can sell on any of the dozens of online watch sites. Despite the frustration among collectors, Bennahmias said many of the price corrections are "healthy" and that the watchmakers prefer customers who are true, long-term watch-lovers rather than speculators trying to pump up prices.