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Activision Blizzard King

All articles tagged with #activision blizzard king

gaming1 year ago

"Toys for Bob and Xbox Collaborate on First Independent Game"

Toys for Bob, the legendary studio behind franchises like Skylanders and Crash Bandicoot, has finalized an agreement with Xbox to fund their first independent game after parting ways with Activision. While the details of the game remain undisclosed, it is speculated to be within the Crash or Spyro pantheon, or possibly a new IP. This move comes after Microsoft's acquisition of Activision-Blizzard-King, and signals a positive development for Toys for Bob's future as an independent studio.

gamingtech2 years ago

Xbox CFO Acknowledges Slow Console Growth, Focuses on High-Margin Sales with PlayStation & Nintendo

Xbox Chief Financial Officer Tim Stuart reiterated that Microsoft's acquisition of Activision-Blizzard-King was primarily driven by the desire to secure a foothold in the mobile gaming market, as the Xbox console audience isn't growing rapidly. Stuart highlighted the success of mobile games like Candy Crush and Call of Duty Mobile, stating that the majority of gamers play on mobile devices. He also discussed plans to make Call of Duty a high-margin first-party business for Microsoft, expanding sales on rival platforms like PlayStation and Nintendo. Additionally, Stuart mentioned the potential integration of Blizzard's World of Warcraft franchise into the Xbox console and hardware business, bringing in high-margin revenue.

business2 years ago

"Xbox's Acquisition of Activision: The Future Unveiled"

Microsoft and Xbox have completed their acquisition of Activision Blizzard King for $68.7 billion, making it one of the largest deals in business history. With this purchase, Xbox now owns some of the biggest intellectual properties in the gaming industry. The future plans for Activision Blizzard King under Xbox's ownership remain uncertain, but there are discussions on how Microsoft should handle the vast catalog of IPs, considering their popularity across multiple platforms.

gamingtech2 years ago

"Insights from Digital Foundry: Microsoft, Activision, and Tom Warren Discuss the Future"

Digital Foundry discusses Microsoft's acquisition of Activision Blizzard King, the potential of bringing Call of Duty to Nintendo Switch, the nature of the Call of Duty deal with Sony, and the implications for Xbox Game Pass. They also explore the relationship between Microsoft and Nvidia, the future of cloud gaming, and express their wishlist for new games and improvements to the Xbox PC app.

gaming2 years ago

Did Microsoft Prioritize Xbox Cloud Gaming Over Xbox Series X Sales?

Microsoft's bet on Xbox Cloud Gaming servers using Xbox Series X chipsets to run has resulted in a shortage of Xbox Series X|S consoles available for purchase at home. The revelation was made during the ongoing court battle between Microsoft and the FTC over its acquisition of Activision-Blizzard-King. Xbox lead Phil Spencer notes that Xbox Series X|S chip yields missed targets, while also lending his backing to the strategy of growing Xbox Cloud Gaming's server footprint as part of a long-term goal.

antitrust2 years ago

Microsoft's ATVI Merger Cleared After Regulatory Battle.

The UK's top antitrust judge, Mr Justice Marcus Smith, has assigned the highest possible priority to the adjudication of Microsoft's appeal of the Competition & Markets Authority's (CMA) attempt to block Microsoft's acquisition of Activision Blizzard King. At yesterday's initial case management conference, the CMA came across as the opposite of a responsible and trustworthy regulator. The CMA is digging itself an ever bigger hole instead of finding a way out of the mess it created because Mr Justice Smith isn't having any of that.

gaming2 years ago

The Controversial Microsoft-Activision Merger and Xbox's Future in Cloud Gaming

Microsoft's attempt to purchase Activision-Blizzard-King (ABK) for $69 billion has been blocked by the UK regulatory arm known as the CMA, which has raised concerns about Microsoft's plans to leverage cloud gaming. Microsoft has admitted that Xbox Cloud Gaming on mobile devices has been "unsuccessful" and that there is "unlikely" to be a "material demand" for cloud gaming any time soon. This has led to speculation that Microsoft may pivot away from cloud gaming and focus on other areas, such as handheld PC gaming devices.