Sydney Sweeney Teases Lingerie Brand With Hollywood Sign Bra Stunt

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Source: OutKick
Sydney Sweeney Teases Lingerie Brand With Hollywood Sign Bra Stunt
Photo: OutKick
TL;DR Summary

Sydney Sweeney reportedly climbed the HOLLYWOOD sign and threw bras as a teaser for her upcoming lingerie brand SYRN, drawing backlash from the Hollywood Chamber of Commerce and fueling chatter about a potential lingerie market rivalry, with rumors of high-profile investors including Bezos, Sanchez, and Michael Dell.

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