Hasbro Shifts Focus from Film to Dungeons & Dragons Video Games
TL;DR Summary
Hasbro has decided to stop financing films based on its products, including the Transformers franchise, due to underperformance at the box office. The company, under CEO Chris Cocks, will instead focus on investing in video games, leveraging Cocks' background from Microsoft. This shift means that future Transformers films will rely on Paramount and producer Lorenzo di Bonaventura. Hasbro's strategy aims to engage fans through digital platforms, reflecting a broader trend towards gaming.
- Hasbro will no Longer Finance Films of their Products seibertron.com
- Another Dungeons & Dragons Video Game in Production at Hasbro IGN
- Hasbro No Longer Financing Transformers Movies May Be a Blessing in Disguise CBR
- After the success of Baldur's Gate 3, Hasbro has a new Dungeons & Dragons game in the works: "We want to reach fans where they want to play" Gamesradar
- Dungeons & Dragons Is Getting Another Videogame, While Hasbro Won’t Finance Any More Film Adaptations Wccftech
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