Sabres and KeyBank Extend Arena Naming Rights for 10 Years
TL;DR Summary
The Buffalo Sabres have extended their arena naming rights deal with KeyBank for 10 years, through the 2035-36 season, and will also introduce KeyBank as the team's away helmet sponsor starting in 2025-26. The partnership emphasizes community engagement through programs like HocKey Assists, aiming to support youth and local entrepreneurs in Western New York, and includes exclusive benefits for KeyBank customers at events.
- Sabres announce 10-year extension of arena naming rights deal with KeyBank NHL.com
- KeyBank naming rights extended for Buffalo’s downtown arena WIVB News 4
- KeyBank, Sabres extend naming deal; industry sources ballpark price The Business Journals
- Buffalo Sabres announce 10-year arena naming rights extension with KeyBank WKBW
- Sabres, KeyBank Center extend arena rights deal ESPN
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