MLB's Polymarket Sponsorship Could Hit $300 Million Yearly

MLB reportedly struck an exclusive sponsorship with Polymarket, valued at up to $300 million per year over three years (one source cites $150 million per year). If accurate, the deal would dwarf past sponsorships like the NFL’s roughly $1 billion over five years ($200 million per year) and highlights the growing scale of betting/prediction-market sponsorships and a potential for even larger NFL deals with platforms like Polymarket or Kalshi.