"Opioid Marketers and Advertisers Settle for $500 Million in Landmark Agreements"

Publicis Health and Hikma Pharmaceuticals have reached separate settlements totaling $500 million to avoid trial over their involvement in the opioid crisis. Publicis, the first advertising company to settle over opioids, agreed to pay $350 million and release internal documents detailing its work for Purdue Pharma. Hikma agreed to pay $115 million in cash and provide $35 million worth of an overdose reversal drug to governments. The opioid crisis has led to settlements totaling over $50 billion, with one of the largest involving Purdue Pharma and the Sackler family.