"Google Implements AI-Powered Sales, Cuts Hundreds from Ad Team"

TL;DR Summary
Google is laying off "hundreds of employees" from its ad sales division, particularly in the "Large Customer Sales" team, as AI-powered tools are increasingly replacing human roles. The company's generative AI ad system, part of a product called "Performance Max," autonomously creates and optimizes ads using feedback systems. This is part of a broader trend of layoffs at Google, with previous cuts affecting various divisions, and signals a potential wave of generative AI job cuts across the industry.
- Google lays off “hundreds” more as ad division switches to AI-powered sales Ars Technica
- Google layoffs continue with “hundreds” from sales team The Verge
- Google Is Laying Off Hundreds of Employees in Its Advertising Team Business Insider
- Google (NASDAQ:GOOGL) Cuts Hundreds from Its Ad Team - TipRanks.com TipRanks
- Google layoffs: Company eliminating 'few hundred' jobs in ad sales USA TODAY
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