WeightWatchers Introduces Exclusive Membership for Ozempic Users

WeightWatchers has launched a new membership plan called the "WeightWatchers GLP-1 Program" for members taking GLP-1 prescription drugs like Ozempic and Wegovy, which are sometimes used for weight loss. The program offers access to doctors who can prescribe these medications, daily nutrition plans, insurance coordination, and other weight loss support programs. WeightWatchers' pivot away from a diet culture brand is driven by the increasing demand for weight loss medications. Analysts predict that these changes could generate $455 million in new revenue for WeightWatchers by 2025.