"Kristen Wiig's 'Target Lady' Returns in New Target Ads"

Kristen Wiig reprises her iconic "Saturday Night Live" character, the over-enthusiastic Target lady, in a commercial for Target's upcoming Target Circle Week, showcasing the benefits of joining Target Circle. The ad features Wiig's chaotic energy and outlandish dialogue, and is one of 12 spots promoting the event. Wiig expressed her excitement at bringing back the beloved character, and the campaign is part of Target's efforts to introduce new deals during Target Circle Week, running from April 7 to April 13.