Gen Z: The Entrepreneurial Generation Facing Career Challenges

A recent study by ZenBusiness reveals that Generation Z, aged 18 to 25, is the most entrepreneurial generation, with 93% of Gen Zers having taken steps towards exploring business ownership. The study also highlights that 84% of Gen Zers find entrepreneurship the most exciting career path, and 75% aspire to become entrepreneurs. Gen Z's desire for flexibility and purpose at work, coupled with their discontent with traditional career paths, is driving them to create their own opportunities. The popularity of social media and the rise of content creation have also contributed to the entrepreneurial mindset among Gen Zers.