Ford's EV Truck Struggles: Implications for Legacy Automakers

Ford's F-150 Lightning electric truck is facing sales challenges, with a dealership in New Jersey reporting dismal sales due to charging concerns and weight issues. The automaker has announced a reduction in production shifts at its Rouge Electric Vehicle Center as demand wanes, affecting 1,400 workers. The dealership's owner highlighted concerns about EV infrastructure and battery life, advocating for hybrid models as a more practical and affordable option for consumers. CEO Jim Farley emphasized the company's commitment to offering the best choices for customers in the evolving electric vehicle market.