Apple CEO Tim Cook announced during the annual shareholders meeting that the company will "break new ground" in GenAI this year, following reports of reassigning staff from a scrapped EV project to work on GenAI initiatives. Apple has been slow to invest in GenAI compared to its rivals, but is reportedly planning to upgrade Siri, Spotlight, Keynote, and Apple Music with GenAI models, with potential new features expected to be showcased at the Worldwide Developer Conference. The company has also been intensifying its focus on GenAI, publishing open source models and tools, investing $1 billion a year in GenAI efforts, and rumored to be upgrading the Neural Engine in upcoming iPhone 16 models.
Apple CEO Tim Cook has been personally responding to emails from Apple Watch users who credit the device with saving their lives. Two such cases include Professor Christopher Oakley, who was alerted to a heart attack by his watch, leading to a life-saving double bypass surgery, and Michael Gallegos, whose irregular heartbeat was detected by his son using the watch's family sharing feature, resulting in a timely pacemaker implant. These personal responses from Cook underscore the impact of the Apple Watch's health monitoring capabilities.
Two Apple Watch users credited the device with alerting them to serious heart conditions, prompting them to seek medical attention that proved critical. They each sent thank you emails to Apple CEO Tim Cook, who responded personally within hours, expressing his gladness for their well-being and appreciation for sharing their stories. These incidents highlight the life-saving potential of wearable technology and the impact of customer feedback reaching top corporate executives.
Christopher Oakley, a 61-year-old college professor and former animator, credits his Apple Watch for saving his life during a heart attack. With no prior warning, Oakley experienced severe heart palpitations and later presented the data recorded by his watch to doctors, which led to an emergency double bypass surgery. His story highlights the life-saving potential of wearable technology, and he has since expressed his gratitude to Apple CEO Tim Cook, who responded positively to his message.