SYRN Debut Flies Off Shelves Within Hours After Hollywood Sign Stunt
Sydney Sweeney’s SYRN lingerie line debuted with the Seductress collection and sold out within hours, driven by a high-profile Hollywood sign stunt that drew millions of views. Sweeney thanked fans on Instagram and signaled a restock, while TMZ noted the stunt reportedly lacked official permission from the Hollywood Chamber of Commerce, underscoring the marketing blitz that boosted the brand’s early traction.