All articles tagged with #prime subscription
Amazon Prime Day will run for four days from July 8-11, 2025, offering extensive discounts on Amazon devices and other popular tech products exclusively for Prime members, with new features like 'Today’s Big Deals' to highlight top discounts.
Amazon has announced that it will hold another shopping event for Prime members in October, called Prime Big Deal Days, offering the "best deals of the season." The specific date for the event has not been revealed yet. Last year, Amazon held a similar event in October, and this year's sale appears to follow a similar playbook. This will be Amazon's second major sales event for Prime members this year, following the successful Prime Day in July. Prime Big Deal Days will be available to Prime subscribers in 19 countries.
The US Federal Trade Commission (FTC) has accused Amazon of using "dark patterns" to trick customers into signing up for its Prime subscription program and making it difficult for them to cancel. The FTC alleges that Amazon's "Iliad Flow" cancellation process, in place since 2016, was designed to be labyrinthine and dissuade customers from cancelling. The complaint seeks civil penalties and a permanent injunction to prevent future violations. Amazon denies the claims, stating that customers love Prime and that it is clear and simple for them to sign up for or cancel their membership.
The Federal Trade Commission (FTC) has sued Amazon for allegedly using "dark patterns" to make it difficult for users to cancel their Prime subscription. The FTC claims that Amazon intentionally misled customers and used manipulative tactics to hold onto users for as long as possible. Amazon is accused of violating US law and intentionally slowing down the investigation. The FTC is seeking civil penalties, monetary fines, and a permanent injunction against the company.
Amazon is reportedly in talks with US carriers to offer mobile connectivity to its Prime subscribers either as part of their existing subscription or for a nominal $10 a month fee. The plans could take months to launch and may be scrapped entirely. Amazon's past foray into the phone market was one of the company's most high-profile failures. The move comes as Prime subscriber growth is believed to have slowed following last year's price rise, and Amazon is facing increased competition from the likes of Walmart Plus.