TikTok is encouraging creators to post horizontal videos longer than a minute, promising to boost their visibility within 72 hours of posting. This move marks a significant shift for the platform, which has traditionally focused on vertical, short-form content. The push for longer, horizontal videos reflects TikTok's ongoing evolution towards a more YouTube-like model, including testing 30-minute videos and introducing a paywall program for longer content. This shift may lead creators to repurpose their YouTube material for TikTok, as both platforms continue to borrow features from each other.
In an interview, Jaeyeon Jung, Executive Vice President at Samsung Electronics and Head of the SmartThings Team, discussed the evolution of the SmartThings platform. The platform now supports Matter, enabling compatibility with thousands of smart devices. Samsung's collaboration with the Home Connectivity Alliance brings greater control for users, and the company's sound bars will work as hubs, expanding coverage and reliability. The platform also offers a new SDK and enhanced API for partners to extract more value and incorporate SmartThings Home AI. Challenges in building the SmartThings Find network included optimizing battery life and managing a distributed system with over 300 million active nodes. The SmartThings Find feature is closely tied to the Samsung ecosystem and not currently planned for integration within core Android. The new Map Full View feature aims to make the smart home more accessible, and the design change for the Galaxy SmartTag2 was based on customer feedback. SmartThings Station has received positive responses, and future iterations will focus on supporting Matter, Thread, and Wi-Fi, with no immediate plans for Z-Wave support.
