All articles tagged with #peacock theater
The Oscars will relocate from the Dolby Theatre to LA's Peacock Theater at L.A. Live starting in 2029 through 2039, with the broadcast moving to YouTube in the first year; the Academy is partnering with AEG to upgrade the new venue and its surroundings, including red-carpet arrangements at L.A. Live.
The Academy of Motion Picture Arts and Sciences and AEG announced a multiyear deal moving the Oscars from the Dolby Theatre to the Peacock Theater at L.A. Live in downtown Los Angeles, starting with the 101st ceremony in 2029 through 2039, with venue upgrades and a global exclusive YouTube broadcast deal; red carpet and related events will be staged at the LA Live plaza, and the show will shift to YouTube for global rights after 2028.
Microsoft Theater, located across from Crypto.com Arena, will be renamed Peacock Theater as part of a multiyear deal with NBCUniversal and AEG. L.A. Live will also be known as Peacock Place. The agreement establishes Peacock as the exclusive streaming partner of L.A. Live. The deal includes enhanced brand presence across the district, including significant interior and exterior signage at Peacock Theater, fixed signage at Peacock Place, a branded content studio, and customized fan activations and brand integrations throughout select premium locations.