Nerds Candy Sales Soar to $40 Million in 2018
In 2018, Nerds products generated $40 million in sales. The article also discusses membership issues on kottke.org, including login problems and display name changes for members.
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"Addison Rae's Super Bowl Snack Showdown with Nerds"
Addison Rae will be featured in a Super Bowl commercial for Nerds Gummy Clusters, marking the first time a new character has been introduced to the Nerds brand universe since its debut in 1983. The ad is part of Ferrara Candy Co.'s effort to expand the candy's reach, with hopes that Rae's appearance will attract Gen Z consumers. The company has worked with media-buying firm Mindshare to ensure the ad resonates with viewers, and aims to distinguish Nerds Gummy Clusters as a unique snack with "pop-ability" and "multi-sensorial" qualities.
"Colorado School of Mines: Academic Excellence Meets Gridiron Glory in DII Football Championship"
The Colorado School of Mines' football team, known as the Orediggers, is defying expectations with their success in Division II football. The team, comprised of academically focused students majoring in fields such as engineering and biosciences, has dominated their conference and is now competing for the national championship. The players' dedication to both academics and football has helped them excel on and off the field. With a strong recruiting pipeline to Texas and a high retention rate, the Orediggers are proving that tough academics can make a tough team.
Millennial Women Reveal the Ideal Traits of the Best Husbands
Millennial women on social media are praising nerdy men as the best husbands, citing their love for Star Wars, Harry Potter, and other geeky interests as desirable traits. They argue that nerds are often overlooked in society, but grow up to be men who value what's on the inside. Some women shared their own positive experiences with nerdy partners, while others disagreed, stating that they have no interest in nerdy topics and therefore wouldn't be compatible with a dorky guy.
Kim Kardashian's Courtside Fashion and NBA Support
Kim Kardashian attended a Lakers playoff basketball game in LA's Crypto.com Arena wearing big high-waisted ripped jeans and a cropped, semi-sheer white tee with the phrase "I love nerds" in black. She sat courtside with mom Kris Jenner and fashion designer friend Sarah Staudinger. Kardashian's outfit may have been a subtle dating ad, but she has previously stated that she's happily single and not really looking for anything serious.