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Naming Rights Agreement

All articles tagged with #naming rights agreement

Carolina Panthers and Bank of America Extend Stadium Naming Rights Deal
sports2 years ago

Carolina Panthers and Bank of America Extend Stadium Naming Rights Deal

The Carolina Panthers and Bank of America have extended their naming rights agreement for Bank of America Stadium, which has become a multi-purpose venue hosting various sports events, concerts, and community programs. The partnership aims to make a positive impact on the community through initiatives like literacy programs and teacher awards. Bank of America Stadium has seen a significant increase in events, attracting visitors from across the United States and internationally. It will also host the CONMEBOL's Copa America 2024, bringing in thousands of people.

Peacock Takes Over Naming Rights for L.A. Live Complex and Microsoft Theater
business2 years ago

Peacock Takes Over Naming Rights for L.A. Live Complex and Microsoft Theater

L.A. Live, the entertainment center in downtown Los Angeles, will be renamed Peacock Place starting July 11 as part of a multi-year naming rights agreement between AEG and NBC Universal's streaming service, Peacock. The agreement includes renaming the Microsoft Theater to Peacock Theater and the XBOX Plaza to Peacock Place. Peacock will have a brand presence across L.A. Live, including a new LED marquee and a banded content studio. This is the third renaming of local venues in Los Angeles, following the renaming of the Staples Center to Crypto.com Arena and Banc of California Stadium to BMO Stadium.