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Merch Sales

All articles tagged with #merch sales

Taylor Swift's Influence on Travis Kelce's Jersey Sales Soars
sports-and-entertainment2 years ago

Taylor Swift's Influence on Travis Kelce's Jersey Sales Soars

Travis Kelce gives a shout-out to Taylor Swift while discussing the spike in sales of his NFL jerseys, jokingly attributing it to Swifties in the UK. He suggests that fans abroad may have mistakenly purchased his brother Jason Kelce's Eagles jerseys, thinking he dates Taylor Swift. Travis credits Swift's fame for the sales spike and thanks her on his podcast. Meanwhile, Swift celebrates her 34th birthday with friends, including Selena Gomez, while Travis plans to throw her a lavish party in New York City. The couple has been public about their relationship since September.

WWE and Fanatics team up for global merchandise sales at live events.
business2 years ago

WWE and Fanatics team up for global merchandise sales at live events.

WWE and Fanatics have expanded their partnership to include all global event retail and merchandise operations. Fanatics Commerce will manage the on-site event retail experience for WWE's annual calendar of 300-plus events, including premium live events such as WrestleMania, Royal Rumble, and SummerSlam. The expansion follows strong commercial results for WWE across its retail channels in 2022, including record-breaking demand for WWE merchandise. The deal will reduce overhead and in-house expenditures while increasing sales revenue.