All articles tagged with #jimmy pitaro
Under Jimmy Pitaro's leadership, ESPN has shifted focus towards streaming, investing heavily in live sports events and high-profile talent deals, while reducing political commentary and internal conflicts, aiming to adapt to the streaming era and broaden its audience through an app-based model.
ESPN chairman Jimmy Pitaro has orchestrated a landmark trade with TNT Sports, acquiring the iconic "Inside the NBA" team, including Charles Barkley, in exchange for Big 12 football and basketball games. This move aims to bolster ESPN's NBA coverage, which has struggled against TNT's popular show. The deal, which involves no monetary exchange, will see "Inside the NBA" continue from TNT's Atlanta studios, while ESPN's "NBA Countdown" takes a secondary role. This strategic acquisition is seen as a significant win for ESPN in the competitive sports media landscape.