Tag

Ipg

All articles tagged with #ipg

business1 month ago

Omnicom Restructures and Cuts Jobs Following IPG Acquisition

Tom Cunningham, IPG's global head of communications for over 20 years, is leaving following Omnicom's $9 billion acquisition of IPG, which resulted in restructuring and layoffs. Cunningham expressed pride in fostering a collaborative communications culture at IPG, and will pursue consulting and creative projects. Omnicom's leadership will continue to oversee the integrated company's communications, with some key roles remaining unchanged. The merger aims to create the world's largest marketing services holding company, with minimal disruption expected in the PR sector.

business1 year ago

Omnicom and IPG Merge to Form $30 Billion Ad Powerhouse

Omnicom Group is acquiring Interpublic Group of Companies (IPG) in a $13 billion deal, creating a massive advertising agency network with over 100,000 employees. The merger aims to enhance data and technology capabilities, but raises concerns about addressing client demands for simplicity. The acquisition, pending regulatory and shareholder approvals, is expected to close in 2025, marking a significant consolidation in the advertising industry.