"Race to the Moon: Houston's Intuitive Machines Leading the Commercial Lunar Landing Revolution"
As the space industry continues to grow, publicly-traded space companies face the challenge of connecting with investors and the broader public. Intuitive Machines CEO Steve Altemus discusses the importance of engaging shareholders and the public while preparing for the company's lunar mission. Balancing the excitement of a moon landing with the need for long-term stability, companies like Intuitive Machines aim to showcase technological progress and milestones along the way. The space industry must find ways to break out of the "space bubble" and connect with a wider audience to ensure continued growth and investment.