NHL Pride Nights under scrutiny as teams shift to broader inclusion branding
Bettman touts the league’s Pride Nights and the popularity of LGBTQ+-friendly content like the show Heated Rivalry, but teams are pulling back from formal Pride Night branding. Bruins and Hurricanes moved to “Hockey Is For Everyone Night,” the Kings emphasize broader LGBTQ+ programming, and Utah Mammoth have not announced Pride events, while Detroit Red Wings recently added Pride Night to a broader People of Hockeytown celebration. The NHL says Pride Nights aren’t mandated and highlights partnerships with LGBTQ+ groups, but critics say reduced visibility can limit safety and recognition for players and fans alike.