"Soda Tax Success: Sugary Drink Sales Plummet as Cities Adopt Levies"
A new study has found that increasing the price of sugar-sweetened beverages by an average of 31% led to a 33% reduction in consumer purchases in five US cities. The study, which analyzed the impact of per ounce tax plans, suggests that for every 1% price hike, there was a corresponding 1% drop in purchases. While the beverage industry argues that such taxes are unproductive, the study indicates potential health benefits and cost savings in healthcare. However, the implementation of further taxes may be hindered by state-level preemption laws.
