ChatGPT to test contextual ads for free users alongside a new Go subscription
OpenAI will start testing contextual ads in ChatGPT for some free users and the new Go subscription tier ($8/month). Ads will appear below responses and be relevant to the conversation but will not influence answers or access user chats, with minors shielded from ads. Users can turn off ad personalization and delete data used for targeting. Ads won’t appear during health or political discussions. The move underscores OpenAI’s push for ad revenue and subscriptions, alongside a translation feature expanding to 47 languages (not all features are live yet).