Tag

Geographic Awareness

All articles tagged with #geographic awareness

travel1 year ago•4 min saved

"Oakland Airport Mulls Adding 'San Francisco Bay' to Name for Increased Traffic"

Oakland Airport is considering changing its name to San Francisco Bay Oakland International Airport to increase awareness of its proximity to San Francisco and attract more travelers. The airport officials believe that the current lack of geographic awareness among travelers has led to missed opportunities for increased traffic. While the potential name change is aimed at capitalizing on the airport's location, the biggest game changer for the airport may be ensuring that Oakland is consistently included in searches for San Francisco flights.

via One Mile at a Time|

#airport-name-change #geographic-awareness #oakland-airport

travel1 year ago•1 min saved

Oakland Airport Explores Adding 'San Francisco Bay' to Name for Growth

The Port of Oakland is considering changing the name of the Oakland airport to "San Francisco Bay Oakland International Airport" in an effort to increase awareness of its Bay Area location and attract more direct flights, especially international routes. Officials believe that the current lack of geographic awareness has hindered the airport's route performance and are hopeful that the name change will lead to increased success in new markets. Airlines, including Southwest, are supportive of the rebranding, and if approved by the Port Commission, the airport staff will work to formally rename the airport while keeping the three-letter airport code, OAK, and visual brand unchanged.

via KRON4|

#airline-routes #geographic-awareness #name-change