"Apple's Challenge: Redefining VR Headsets with the Vision Pro"
Originally Published 2 years ago — by The New York Times
Apple is set to release its $3,500 Vision Pro, a face computer resembling ski goggles that promises to usher in an era of "spatial computing." However, the challenge lies in making such devices appealing to consumers, as past attempts by companies like Google, Meta, and Snap have struggled to gain traction due to people's reluctance to wear computers on their faces. Despite advancements in technology, the issue seems to be more about changing consumer behavior and sustaining developer interest in creating apps for these devices.