Audiences Reward Diverse Casting, UCLA Study Finds
UCLA's Hollywood Diversity Report finds audiences prefer films with diverse casts, with 41–50% BIPOC casts delivering the best box office, releases, and global reach; BIPOC moviegoers over-index for mid- and high-BIPOC casts, while women and younger audiences drive opening-weekend shares across top titles. Genre trends vary, with sci‑fi leading global earnings and horror delivering high ROI; 2025 saw fewer female-led roles, though hits like Barbie and Inside Out 2 show demand for women-centered stories. The study urges Hollywood to sustain diversity across race and gender to maintain attendance.