
Coca-Cola Overhauls Leadership to Accelerate Digital Transformation
Coca-Cola announced March 31, 2026 leadership changes, including Henrique Braun becoming CEO, the creation of a Chief Digital Officer role filled by Sedef Salingan Sahin to unify digital, data, and operations, and the transfer of digital strategy from the CFO to Sahin. The company also restructures markets with two new regional heads (Sanket Ray and Claudia Lorenzo) and names Robin Halpern as incoming chief of staff, all aimed at accelerating digital transformation and growth.


