Tag

Core Consumer

All articles tagged with #core consumer

business2 years ago

Ralph Lauren CEO Remains Confident in Core Consumer Despite Conservative Guidance

Ralph Lauren CEO Patrice Louvet remains optimistic about the future of the company despite not raising its full-year guidance in its fiscal first-quarter earnings report. Louvet believes in the brand's core consumer and their resilience, noting that consumers are shifting towards a more "sophisticated casual" style. The company is well positioned for this shift with its range of chinos, dresses, oxford shirts, and similar fashions. Louvet also emphasized the importance of desirability in the industry and highlighted the brand's high exposure and visibility through collaborations with celebrities like Jennifer Lopez, Beyoncé, and David Beckham.