Snack hijack: study links Coca-Cola Oreos to cigarette-like cravings
Researchers warn that ultra-processed foods (UPFs) such as Coca-Cola–flavored Oreos are engineered to hijack the brain’s reward system, fueling cravings and overconsumption; they draw parallels with tobacco, urging stricter regulation, advertising limits, and clearer labeling to curb diet-related health risks.