Tag

Brand Change

All articles tagged with #brand change

business3 months ago•2 min saved

Maxwell House Rebrands as Maxwell Apartment After 133 Years

Maxwell House has rebranded itself as 'Maxwell Apartment' for the first time in 133 years to emphasize value and affordability amid rising home prices, offering a year-long coffee supply on Amazon to appeal to cost-conscious consumers.

via Salon.com|

#brand-change #business #coffee

entertainment4 months ago•1 min saved

Cracker Barrel's Rebrand Sparks Customer Backlash and Stock Drop

Bryce Mitchell, a controversial UFC fighter, reacted insensitively to Cracker Barrel's rebranding, expressing sexist and dismissive opinions about the company's leadership and criticizing the change, which has sparked public debate.

via MMA Mania|

#brand-change #bryce-mitchell #controversy