"Meta vs. Apple: The Battle Over App Store Fees and Boosted Posts"
Apple updated its App Store Review Guidelines to require social media apps to use its in-app purchase system for sales of "boosted" posts, resulting in a 30% fee for Meta's advertisers purchasing boosted posts through Facebook and Instagram apps for iOS. Meta will pass on the added cost to its customers and require prepayment for boosted posts. Apple responded, stating that it has always required in-app purchases for digital goods and services, and has given Meta ample opportunity to comply with the guidelines.