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Best Burger Initiative

All articles tagged with #best burger initiative

business1 year ago•1 min saved

"McDonald's CEO Pledges Affordability Amid Backlash Over Menu Price Hikes"

McDonald's CEO announced plans to focus on affordability in 2024 after facing backlash over price increases, with some customers reportedly paying $18 for a Big Mac combo meal. The company's global same-store sales grew 3.4%, falling short of Wall Street's expectations, as inflation led some customers to opt for more affordable home-cooked meals. McDonald's also introduced its 'Best Burger' initiative, aiming to enhance the flavor and quality of its core burgers by making small tweaks such as softer buns, more sauce, and juicier patties.

via USA TODAY|

#affordability #best-burger-initiative #business

business1 year ago•4 min saved

"McDonald's Introduces 'Best Burger' Nationwide, Offers Chance to Win 'Burgercuda'"

McDonald's is aiming to boost sales with its "Best Burger" initiative, which involves small tweaks to its core burgers to enhance flavor and overall eating experience. The changes include adjustments to the cooking and assembly processes, as well as improvements to ingredients like cheese and buns. While some analysts are optimistic about the potential impact on sales, others are more skeptical, viewing it as part of a gradual process to improve food quality. Early signs show promising customer interest, with some locations reporting a 10% lift in burger transactions.

via CNBC|

#best-burger-initiative #business #fast-food