"McDonald's CEO Pledges Affordability Amid Backlash Over Menu Price Hikes"

McDonald's CEO announced plans to focus on affordability in 2024 after facing backlash over price increases, with some customers reportedly paying $18 for a Big Mac combo meal. The company's global same-store sales grew 3.4%, falling short of Wall Street's expectations, as inflation led some customers to opt for more affordable home-cooked meals. McDonald's also introduced its 'Best Burger' initiative, aiming to enhance the flavor and quality of its core burgers by making small tweaks such as softer buns, more sauce, and juicier patties.