Telly offers free dual-screen smart TVs with inescapable ads.
Telly, a new startup founded by Pluto TV co-founder Ilya Pozin, is offering free 55-inch 4K dual-screen televisions to consumers in exchange for always-on ads. The company plans to generate revenue from ad sales and the sale of anonymized data. The TVs will include a video-conferencing camera with a privacy shutter and an integrated sound bar. Telly's chief strategy officer said the company could show ads on both displays even when the TV isn't being used.