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Amazon Mgm

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entertainment19 days ago

Melania documentary stalls in second weekend amid Super Bowl box-office lull

The Amazon MGM–released Melania documentary expanded to 300 more theaters in its second weekend but tumbled 67% to about $2.4 million, bringing its U.S. total to roughly $13.4 million and fueling concerns about its profitability given its $75 million all-in price ( ~$40M for rights plus ~$35M marketing). In the broader market, Super Bowl weekend drew audiences away from cinemas, with ‘Send Help’ leading domestic box office at about $10 million, followed by titles like ‘Solo Mio’ and ‘Iron Lung’ as studios leaned into TV ads during the game.

Send Help Maintains No. 1 in Ice-Cold Super Bowl Box Office as Melania Slumps
box-office19 days ago

Send Help Maintains No. 1 in Ice-Cold Super Bowl Box Office as Melania Slumps

A frigid Super Bowl weekend with few major releases kept the box office sluggish: Send Help stayed No. 1 with about $10 million from 3,475 venues, while Melania plunged to No. 9 with $2.37 million from 2,003 theaters. The weekend’s total hovered near $60 million, well below pre-pandemic levels. Solo Mio opened second ($7.2M), Iron Lung was third ($6.2M), Stray Kids: The Dominate Experience opened fourth ($5.5M), and Dracula rounded out the top five with $4.5M. The Strangers: Chapter 3 debuted later in the week. Amazon MGM’s hefty $40M acquisition plus $35M marketing spend for Melania is under industry scrutiny as the company leans on a longer-tail strategy, including a Prime Video rollout.

Amazon MGM Defends Melania Doc as Box-Office Battle Heats Up
entertainment19 days ago

Amazon MGM Defends Melania Doc as Box-Office Battle Heats Up

Amazon MGM defends Melania, a high-cost documentary about the former first lady, as it braves a likely steep second-weekend drop with a potential top-10 finish. The film opened to about $7.2 million (described as the biggest doc launch in a decade) and has roughly $11.8 million domestic through Friday, with a streaming date and international grosses still TBD. The studio emphasizes a long-term, dual theatrical/streaming strategy and pushes back on controversy over its Rotten Tomatoes audience score, noting that theatrical/marketing investments aim to boost awareness and future Prime Video momentum.

Markiplier’s Iron Lung Stuns Box Office, Dethroning Melania
entertainment24 days ago

Markiplier’s Iron Lung Stuns Box Office, Dethroning Melania

Markiplier’s indie sci‑fi horror Iron Lung opened around $18M, a surprise win for an indie film that outpaced Disney’s Send Help (~$20M) and Amazon’s Melania (~$7M). The film, written/directed by and starring Markiplier, reportedly cost about $3M to make, while Melania came with a large Amazon MGM acquisition (~$40M) and marketing push (~$35M) amid controversy.

Melania Doc Defies Box Office Odds in $7M Opening
entertainment26 days ago

Melania Doc Defies Box Office Odds in $7M Opening

The Melania Trump documentary opened to $7.04 million from 1,778 North American theaters, outperforming forecasts and signaling strong interest in political docs. Amazon MGM spent roughly $75 million on the project (about $40 million to acquire plus $35 million on marketing) with plans to recoup via Prime Video after the theatrical run, aiming for a long-tail lifecycle. Opening-weekend leader films were Sam Raimi’s Send Help at $20 million and Markiplier’s Iron Lung at $18 million; Melania drew an audience that was about 72% female and 83% over 45, with roughly 75% white viewers, and earned an A CinemaScore despite a 6% Rotten Tomatoes average. A limited release of Charli XCX’s The Moment also joined the early lineup, underscoring a crowded theatrical start to 2026.

Melania Trump and Ratner Stand by $75 Million Price Tag on Amazon MGM Doc
entertainment28 days ago

Melania Trump and Ratner Stand by $75 Million Price Tag on Amazon MGM Doc

At the Kennedy Center premiere for Amazon MGM's Melania, Melania Trump and director Brett Ratner defended the documentary’s hefty cost—roughly $75 million when including production and marketing—arguing the expense reflects top-tier cinematography and a theatrical push ahead of a Prime doc series, despite critics calling the price excessive and joking it was a bribe.

Kimmel Calls Melania Doc an Amazon-Backed Bribe, Mocks Trump’s Interest
entertainment29 days ago

Kimmel Calls Melania Doc an Amazon-Backed Bribe, Mocks Trump’s Interest

Jimmy Kimmel mocked Melania Trump’s forthcoming documentary, calling it a $75 million ‘bribe’ Amazon allegedly made for her and quipping that Donald Trump probably watched only the first eight minutes before dozing off. He referenced Michael Wolff’s claim that Melania is upset publicity around the film is overshadowed by current events, showed a Fox News clip of her promoting the film, and noted Brett Ratner’s documentary opens Jan. 30 via Amazon MGM with exclusive footage of her life and White House transition.

Mercy Breaks Avatar’s Reign as Storm Dampens Box Office
entertainment1 month ago

Mercy Breaks Avatar’s Reign as Storm Dampens Box Office

Chris Pratt’s Mercy opened to $11.2 million domestically, ending Avatar: Fire and Ash’s five-week box-office reign as a major winter storm dampened cinema turnout (roughly $60 million across all films); Mercy’s global total reached about $22.8 million on a $60 million production budget, while Avatar 3 held second with around $7 million and Zootopia 2 remained a long-running box-office force.

Timothy Busfield Edited Out of Amazon MGM Movie Amid Child-Sex Abuse Allegations
entertainment1 month ago

Timothy Busfield Edited Out of Amazon MGM Movie Amid Child-Sex Abuse Allegations

Timothy Busfield is being edited out of the Amazon MGM film You Deserve Each Other after accusations of groping a 7-year-old boy on the set of The Cleaning Lady; NBC previously pulled a SVU episode featuring him in January; he turned himself in on Jan. 13 and faces multiple counts of criminal sexual contact with a child and child abuse connected to the show’s set, potentially affecting other projects as well.

entertainment4 months ago

Amazon MGM Secures $20 Million Stake in James Bond Franchise

Amazon MGM paid $20 million for creative control of the James Bond franchise, taking over from long-time producers and forming a joint venture to manage the intellectual property, following Amazon's acquisition of MGM in 2021. The deal includes rights to distribute and potentially influence future Bond films, with the next actor and director yet to be announced.