Wasserman Rebrands as 'The Team' as Auction Opens for Hollywood Agency Empire
Deadline reports Casey Wasserman is rebranding Wasserman Media Group as “The Team” while the formal sale of the agency empire begins, with NDAs issued and a data room opened. Potential bidders including WME, CAA, Range Media Partners, UTA, and Goldman Sachs are signaling interest in acquiring the entire operation (including related Brillstein/Paradigm assets), with prices likely north of $1 billion. The move follows Epstein-Maxwell controversy and mounting LA politics pressuring Wasserman’s continued involvement with LA28, adding urgency to the sale.