CNN's Ratings Tank During Turnaround, Urges Patience.

CNN's ratings have dropped 61% in prime time in March, with Fox News Channel down 27% and MSNBC off by 12%. CNN's leadership is preaching patience even though thousands of viewers are abandoning the network during its attempted turnaround, with no indication yet whether it will be rewarded. The network is a year into new corporate management with Warner Bros. Discovery, which hired ex-CBS producer Chris Licht to run the network. Licht's biggest programming move to date, a revamp of “CNN This Morning,” hasn't borne fruit in the ratings and has been beset by bad publicity.