Discord introduces virtual currency and explores ad rewards ahead of IPO

TL;DR Summary
Discord is testing a new virtual reward system called 'Orbs' to boost engagement with its interactive ads and demonstrate its scalable ad business as it prepares for a potential IPO. Users can earn Orbs through Quests, which can be redeemed for digital items or Nitro credits, encouraging more interaction and possibly attracting non-subscribers. The feature is currently limited to a small user group and will expand globally.
- Discord explores virtual rewards for its ad product as it prepares for a potential IPO TechCrunch
- Discord’s new currency pays users to interact with ads The Verge
- Discord launches a virtual currency Engadget
- Discord enters the Ad arena Search Engine Land
- Discord asks users to ponder its Orbs, an earnable currency you can use to buy Nitro PC Gamer
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